The Sales Merchandiser's primary function is to generate cash register sales at retail by executing key sales and marketing initiatives of Hanesbrands Inc. within specific accounts and door locations as assigned. This includes a primary focus on retail consumer selling and Fit Event selling.
The Sales Merchandiser is responsible for the execution of all company driven initiatives and for the volume growth potential at retail for the following key Hanesbrands Inc. product lines within the Department Store, Department Store Specialty, Mid- Tier and select Sporting Good Trade Channels: Bali, Lilyette by Bali, Maidenform, Playtex, Hanes, Donna Karan Intimates, Hanes Hosiery, DKNY Hosiery, Donna Karan Hosiery, Hanes-Men’s, Women’s, Boys and Girls Products, Polo Ralph Lauren Men’s Underwear and Sleepwear, Champion Innerwear and Activewear.
At times the Sales Merchandiser may be called on to service Special Projects within the Mass, Specialty or All Other channels. Those product brands could include but not limited to: Beauty by Bali, Playtex, Just My Size, Hanes Her Way, Sweet Nothings by Maidenform,Self Expressions, Flexees, Legg’s, Solutions, Hanes, Polo Ralph Lauren, Champion and C9.
A key aspect of the SM’s role is to promote sales by interacting and negotiating with the store decision-makers in order to improve the position and presentation of HBI products. The SM is responsible to build relationships at all levels within each store assigned. The SM’s role includes interaction with and education of both retail sales associates, as well as individual consumers on all HBI product lines as specified above.
A critical role of the Sales Merchandiser is also to educate and train retail sales associates on all HbI product lines as well as bra fitting so they can generate cash register sales and execute fixture stock replenishment in between store visits by HBI Sales Merchandisers.
A critical requirement of this position is to measure female consumers to determine the proper fit for bras and various other undergarments and intimate apparel in the privacy of the women’s fitting room on a regular basis as well as perform the sales associate training as indicated. The Sales Merchandiser is responsible for execution of Intimate Apparel Fit Events and educational seminars as needed by the accounts at door level.
Sales Merchandisers act as the spokesperson and liaison for Hanesbrands Inc. product lines in all business matters at door level. This includes implementing floor plans and/or planograms and creating effective product displays with stock merchandised in appropriate style, color and size mix according to the specific account product merchandising standards.
The Sales Merchandiser is also responsible for gathering information and advising management on matters such as, competitive new products, consumer product needs, space and location of our branded product lines versus the competition, and the quality of our stock levels. This information is critical to our business operations as it will be used to develop sales strategies and new product lines. Communication from the Sales Merchandiser is vital to keeping the sales function linked with door level activities and issues.
The primary duties and responsibilities of this position include, but are not limited to:
Minimum Education and Experience Required:
Guidance and Assistance Provided
To qualify, applicants must be legally authorized to work in the United States and should not require now, or in the future, sponsorship for employment visa status
Only applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly: