The Sales Merchandiser's primary function is to generate cash register sales at retail by executing key sales and marketing initiatives of Hanesbrands Inc. within specific accounts and door locations as assigned. This includes a primary focus on retail consumer selling and Fit Event selling.
The Sales Merchandiser is responsible for the execution of all company driven initiatives and for the volume growth potential at retail for the following key Hanesbrands Inc. product lines within the Department Store, Department Store Specialty and Mid-Tier Channels: Bali, Lilyette by Bali, Maidenform, Playtex, Hanes, Hanes Hosiery, Hanes-Men’s, Women’s, Boys and Girls Products, Polo Ralph Lauren Men’s Underwear and Sleepwear, Champion Innerwear and Activewear.
At times the Sales Merchandiser may be called on to service Special Projects within the Mass, Specialty or All Other channels. Those product brands could include but not limited to: Beauty by Bali, Playtex, Just My Size, Hanes Her Way, Sweet Nothings by Maidenform,Self Expressions, Flexees, Legg’s, Solutions and Hanes.
A key aspect of the SM’s role is to promote sales by interacting and negotiating with the store decision-makers in order to improve the position and presentation of HBI products. The SM is responsible to build relationships at all levels within each store assigned. The SM’s role includes interaction with and education of both retail sales associates, as well as individual consumers on all HBI product lines as specified above.
A critical role of the Sales Merchandiser is also to educate and train retail sales associates on all HbI product lines as well as bra fitting so they can generate cash register sales and execute fixture stock replenishment in between store visits by HBI Sales Merchandisers.
A critical requirement of this position is to measure female consumers to determine the proper fit for bras and various other undergarments and intimate apparel in the privacy of the women’s fitting room on a regular basis as well as perform the sales associate training as indicated. The Sales Merchandiser is responsible for execution of Intimate Apparel Fit Events and educational seminars as needed by the accounts at door level.
Sales Merchandisers act as the spokesperson and liaison for Hanesbrands Inc. product lines in all business matters at door level. This includes implementing floor plans and/or planograms and creating effective product displays with stock merchandised in appropriate style, color and size mix according to the specific account product merchandising standards.
The Sales Merchandiser is also responsible for gathering information and advising management on matters such as, competitive new products, consumer product needs, space and location of our branded product lines versus the competition, and the quality of our stock levels. This information is critical to our business operations as it will be used to develop sales strategies and new product lines. Communication from the Sales Merchandiser is vital to keeping the sales function linked with door level activities and issues.
The SM is responsible for driving and increasing sales in a territory developed from specific account/door volume and geographic location. Weekly scheduled hours for each territory are assigned based on the match of territory volume and account/door geography which drives territory status of a full time or part time position.
The Sales Merchandiser also will be required to work in the retail stores during back-to-school, holiday and peak selling periods to maximize sales growth potential by door/location. This will require flexibility with work schedules. It also requires that the Sales Merchandiser be available during retail store sales hours, including evenings and weekends if requested by the specific account or by HBI management.
The primary duties and responsibilities of this position include, but are not limited to:
High school degree required. One to two years’ retail apparel related experience preferred. Home computer access is strongly encouraged, with knowledge in Microsoft Word and Excel preferred.
Individual has external contact with various levels of retail store management, visual department management and retail sales associates. Primary reporting relationship is with their Sales Leader or Regional Sales Manager as assigned.
Ongoing general supervision and guidance is provided by the respective Sales Leader or Regional Sales Manager. Training is provided by a Territory Specialist as assigned by the respective Sales Leader or Regional Sales Manager.
Guidance and Assistance Provided
Sales Merchandisers will provide guidance and training to retail sales associates on product knowledge, promotions and special events activities. Sales Merchandisers also will provide consistent communication on competitive trends, space and location issues and consumer needs to their respective Sales Leader or Regional Sales Manager.
Wednesday, Thursday, Friday, Saturday from 9:00am – 4:00pm each work day.
To qualify, applicants must be legally authorized to work in the United States and should not require now, or in the future, sponsorship for employment visa status.
Only applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly: